BA International Business Management (2020 entry)


Attendance
Full Time
Award
Degree of Bachelor of Arts



A-Level typical
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Explore and understand the challenging and interesting world of managing business in the current dynamic and highly competitive global environment. Discover the constantly evolving nature of international business, and how it shapes the management and operations of business across cultures, geographies and institutions. This degree, offered by Norwich Business School (NBS) in the Social Sciences Faculty at UEA, will prepare you for a range of careers that involve analysing, managing and shaping global strategies of firms. These include roles pertaining to international market development and operations, global supply chains, crosscultural management, global consulting, and general management. This course also prepares you for starting and/or expanding your own business outside the home market. You don’t need to have studied business or economics, you just need to have a flair for business, an inquisitive mind, a global outlook, and be willing to go the extra mile to pursue your goals.

Overview

About the Course

On this course you will gain a vital understanding of the inherent complexities involved with managing business in an international context. This course will primarily enable you to compare and contrast business environments across the globe, encompassing both developed and emerging markets. You will develop a good understanding of the challenges and opportunities that exist in different regions of the world, and will become adept at critiquing the global strategies of firms.
 
You will learn to assess market potential and risks in different markets, recommend market entry strategies for firms willing to explore new international markets, manage a culturally diverse work force, and manage globally dispersed supply chains and operations. You will also be able to better appreciate the role of international trade, trading blocs, trade agreements and industrial clusters on global operations of firms. This course will also help you develop a range of analytical, critical and other employability skills that employers value and seek.
 
As part of this course, you will take core modules that help establish a strong foundation in the theories and concepts underpinning international business and management. You will also have a lot of freedom to tailor your own course, choosing from a range of optional modules on HR management, operations management, information systems management and marketing.
 
NBS is a friendly and supportive school, with a lively and international cohort. We are in a region that is safe and welcoming, with a thriving business innovation and enterprise community. All our teaching is informed by our worldleading research and real-world business experience. That’s means you’ll gain knowledge of the latest issues and debates facing industry and employers. 
 
In the Guardian University Guide 2020, we were ranked in the top 10 for Accounting and Finance and top 15 for Business, Management and Marketing. We were ranked top 15 for Marketing in The Complete University Guide 2020 and were 9th for the quality of our research and 17th overall in the most recent Research Excellence Framework (REF 2014) which looked at 101 institutions across the UK. UEA has been awarded a Gold for teaching excellence (TEF, 2017).
 
Our current research interests include finance, accounting, employment systems and institutions, responsible business regulation, marketing, entrepreneurship and international business strategy, and innovation, technology and operations management.

Course Structure

The BA in International Business Management is part of our family of BA degrees which share a common first year. This structure means you’ll get a broad view of business, and can be confident you are on the right course for you. As you progress through your degree you will be able to specialise and tailor your studies to the areas that you find most interesting and that are most relevant for your career goals. 

Year 1

Across six fascinating core modules you will explore the essentials of modern business. This will give you an excellent grounding in Business Environment, but also Marketing, Finance and Accounting, Managing Organisations, Managing Data and an Applied Business Project. By the end of your first year, you won’t just have a firm foundation in your chosen subject, you’ll understand all the key disciplines of business. 
 
Throughout your future career you are likely to work closely with these different disciplines, so this understanding is extremely valuable. If you discover during your first year that your true passion lies with one of these other subjects, you are welcome to change pathways in order to focus on it – an option roughly 25% of our students take advantage of.
 

Year 2

After exploring the essentials of business in your first year, you’ll move on to build knowledge and skills in your core subject area of international business. 
 
You will study two core modules, International Business and Strategic Awareness and Analysis. You’ll then choose two optional modules from a selected list developed specifically for this course (for example, International Marketing and Managing in Emerging Markets). You will also choose two other optional modules from a wider list offered across NBS (for example, Business Ethics, Practical Law for Management, or Digital Marketing), which includes languages. This means you can start to tailor your expertise to your interests and goals for after graduation. 
 
Year 3

In your third year you’ll study more advanced modules, including two core modules in Strategic Management and Cases in International Business. The rest of your four modules will be optional and can be chosen from a selected list of modules developed for this course (for example, European Business, Geography of International Business and Global Value Chain) and from the wider list of modules offered across NBS (for example, Management Consulting and Development, Corporate Sustainability and Project Management). 
 
You can choose to do a final year project (instead of two optional modules) in a topic pertaining to International Business Management. You can also study a language as one of the optional modules. This means you can continue to specialise according to your career aspirations. 
 
The annual NBS Modules Fair will help you choose the right options. Some third year optional modules are only available if you’ve taken specific second year modules as pre-requisites, but we can advise you on this.
 

Teaching and Learning

Throughout your degree you will hone your skills and build your knowledge through a mix of lectures, seminars and workshops. 
 
All our teaching is informed by the latest research and real-world business experience, and is based on business cases. This means that you benefit from the latest thinking in the industry. Business is ever-changing, so you won’t just learn to understand, evaluate and utilise the current leading theories, you’ll also develop the critical skills needed to examine and put to use any new theories and methods that come to the fore during your career. 
 
Independent Study

You will also learn through self-directed study – a skill that’s highly prized by employers. Depending on the modules you choose you might undertake IT lab work, using online resources to practice textbook questions. You’ll also do various projects, including a project solving a live business problem for a real company and presenting your findings to that business. We’ve worked with organisations such as the East Anglian Zoological Society and Aviva on past projects. You can also choose to enhance your studies by getting involved in our student-led extracurricular business societies. 

Teamwork and communication

During your first year and some of your second and third year modules, you will work alongside students from other NBS degrees. This will build your teamwork and communication skills, as well as helping you gain insight into other business disciplines. 
 
To be successful in managing international operations, you need to be able to work with and lead culturally diverse teams. For this, you will need to be able to communicate effectively in line with the business practices, customs and traditions prevalent in the relevant market. Working alongside other NBS students during your degree is a great way to develop this skill. We attract students from the UK and all over the world, so the relationships you build here will also be great practice if you aspire to an international career, or to working for a multinational company. 

Guest speakers

During your time at UEA, you will be able to gain unique insights from leading industry figures. Our ‘Inside Business’ seminar series features guest speakers from the business world, including UEA alumni. In the past we’ve heard from alumni working in both high-level and graduate roles across different sectors. These seminars are a chance to gain insights into the transition from university to business life, with speakers openly sharing their experiences and advice. These events also provide you with excellent opportunities to connect with businesses, fellow students and staff from across the School. 
 
Employability

Your career is our priority, and employability is embedded in our degrees in all sorts of innovative ways, ranging from guest speakers from industry and projects with real businesses, to accreditations from key professional bodies. During our flagship Employability Week each year you can meet potential employers and speak to successful UEA alumni about how they got where they are now. 

Assessment

Our assessments are generally a combination of exams and coursework, with different weights which are dependent on the requirements of the concerned module. Coursework could be at the individual or group level. These include presentations, posters, reports and essays. 

Study abroad or Placement year

Four-year versions of this course are available, in which you spend your third year either studying abroad in a partner institution or working in industry.

After the Course

 The BA International Business Management will equip you to pursue career options in a wide range of industries, in large multinational corporations, government departments, small and medium-sized firms (public or private). Alternatively you could start your own business, or progress to a research degree in the field. 

Career destinations

  • Graduate trainee/manager
  • Business development manager
  • Business analyst/adviser
  • Management consultant
  • Export sales manager
  • Regional/global manager

Course related costs

Please see Additional Course Fees for details of course-related costs.
 

 

 

 

Course Modules 2020/1

Year 1U

 

Compulsory Modules (120 credits)

 
Module Description Credits
NBS-4101A INTRODUCTION TO ACCOUNTING AND FINANCE 20
NBS-4102A MANAGING ORGANISATIONS 20
NBS-4103B APPLIED BUSINESS PROJECT 20
NBS-4104B MANAGING DATA IN A DIGITAL WORLD 20
NBS-4105B PRINCIPLES OF MARKETING 20
NBS-4106A UNDERSTANDING THE BUSINESS ENVIRONMENT 20


 

Year 2U

When selecting modules from an option range, please ensure that you satisfy the rule requirements to take that module i.e. having taken a pre-requisite module. You can only choose 20 credits worth of PPL modules per year. You can only choose 20 credits worth of level 4 modules in Year 2.

Compulsory Modules ( 40 credits)

 
Module Description Credits
NBS-5133A STRATEGIC AWARENESS AND ANALYSIS 20
NBS-5127A INTERNATIONAL BUSINESS 20
 

Options Range A


Students will select 20 credits from the following modules:

 
Module Description Credits
NBS-5109A MANAGING PEOPLE 20
NBS-5120A MARKETING COMMUNICATIONS 20
NBS-5128A PRACTICAL LAW FOR MANAGEMENT 20
NBS-5131A EMPLOYABLITY, CREATIVITY AND PERSONAL DEVELOPMENT 20
NBS-5132A KNOWLEDGE, INNOVATION AND GLOBAL BUSINESS 20
 

Options Range B


Students will select 40 credits from the following modules:

 
Module Description Credits
NBS-5118B OPERATIONS STRATEGY AND MANAGEMENT 20
NBS-5123B INTERNATIONAL MARKETING 20
NBS-5134B MANAGING IN EMERGING MARKETS 20
NBS-5135B CASES IN ECONOMICS FOR BUSINESS 20
 

Options Range C


Students will select 20 credits from the following modules:

 
Module Description Credits
NBS-5111B BUSINESS ETHICS 20
NBS-5112B DEVELOPING TALENT 20
NBS-5113B WORK PSYCHOLOGY 20
NBS-5118B OPERATIONS STRATEGY AND MANAGEMENT 20
NBS-5119B PRINCIPLES OF PROJECT MANAGEMENT 20
NBS-5121B BUSINESS TO BUSINESS (B2B) MARKETING 20
NBS-5122B DIGITAL MARKETING 20
NBS-5123B INTERNATIONAL MARKETING 20
NBS-5124B RETAIL MARKETING AND MANAGEMENT 20
NBS-5129B EMPLOYMENT LAW 20
NBS-5134B MANAGING IN EMERGING MARKETS 20
NBS-5135B CASES IN ECONOMICS FOR BUSINESS 20
PPLB4014B BEGINNERS' FRENCH II - A2 CEFR 20
PPLB4015B BEGINNERS' FRENCH I - A1 CEFR (SPRING START) 20
PPLB4019B BEGINNERS' GERMAN II - A2 CEFR 20
PPLB4023B BEGINNERS' SPANISH II - A2 CEFR 20
PPLB4024B BEGINNERS' SPANISH I - A1 CEFR (SPRING START) 20
PPLB4030B BEGINNERS' ARABIC II 20
PPLB4032B INTRODUCTION TO BRITISH SIGN LANGUAGE II 20
PPLB4033B INTRODUCTION TO BRITISH SIGN LANGUAGE I (SPRING START) 20
PPLB4035B BEGINNERS' CHINESE II 20
PPLB4037B BEGINNERS' GREEK II - A2 CEFR 20
PPLB4039B BEGINNERS' ITALIAN II - A2 CEFR 20
PPLB4041B BEGINNERS' JAPANESE II 20
PPLB4042B BEGINNERS' JAPANESE I (SPRING START) 20
PPLB4044B BEGINNERS' RUSSIAN II - A2 CEFR 20
PPLB4045B BEGINNERS' ARABIC I (SPRING START) 20
PPLB4047B BEGINNERS' GERMAN I (SPRING START) - A1 CEFR 20
PPLB4051B BEGINNERS' CHINESE I (SPRING START) 20
PPLB5032B INTERMEDIATE FRENCH II - A2/B1 CEFR 20
PPLB5033B INTERMEDIATE GERMAN II - A2/B1 CEFR 20
PPLB5034B INTERMEDIATE SPANISH II - A2/B1 CEFR 20
PPLB5036B INTERMEDIATE ARABIC II 20
PPLB5037B INTERMEDIATE GREEK II 20
PPLB5038B INTERMEDIATE RUSSIAN II 20
PPLB5040B INTERMEDIATE ITALIAN II 20
PPLB5044B ADVANCED ENGLISH II - B2 CEFR 20
PPLB5045B ENGLISH ACADEMIC WRITING SKILLS 20
PPLB5061B INTERMEDIATE JAPANESE II 20



 

Year 3U

When selecting modules from an option range, please ensure that you satisfy the rule requirements to take that module i.e. having taken a pre-requisite module. You can only choose 20 credits worth of PPL modules per year. You can only choose 20 credits worth of level 5 modules in Year 3.

Compulsory Modules ( 40 credits)

 
Module Description Credits
NBS-6128A STRATEGIC MANAGEMENT 20
NBS-6129B CASES IN INTERNATIONAL BUSINESS 20
 

Options Range A


Students will select 20 credits from the following modules:

 
Module Description Credits
NBS-6119A CONSUMERS MARKETS CULTURES 20
NBS-6120A MARKET RESEARCH 20
NBS-6124A EUROPEAN BUSINESS: BRUSSELS, BUSINESS, BREXIT AND BEYOND 20
 

Options Range B


Students will select 20 credits from the following modules:

 
Module Description Credits
NBS-5111B BUSINESS ETHICS 20
NBS-5112B DEVELOPING TALENT 20
NBS-5113B WORK PSYCHOLOGY 20
NBS-5118B OPERATIONS STRATEGY AND MANAGEMENT 20
NBS-5119B PRINCIPLES OF PROJECT MANAGEMENT 20
NBS-5121B BUSINESS TO BUSINESS (B2B) MARKETING 20
NBS-5122B DIGITAL MARKETING 20
NBS-5123B INTERNATIONAL MARKETING 20
NBS-5124B RETAIL MARKETING AND MANAGEMENT 20
NBS-5129B EMPLOYMENT LAW 20
NBS-5134B MANAGING IN EMERGING MARKETS 20
NBS-5135B CASES IN ECONOMICS FOR BUSINESS 20
NBS-6105B INTERNATIONAL AND STRATEGIC HUMAN RESEOURCE MANAGEMENT 20
NBS-6106B BUILDING STRENGTHS AT WORK 20
NBS-6108B THE DYNAMIC ORGANISATION:PRACTICING ORGANISATIONAL DEVELOPMENT 20
NBS-6115B CRITICAL ISSUES IN PROJECT MANAGEMENT 20
NBS-6116B SHOPPER MARKETING 20
NBS-6121B MARKETING PHILOSOPHY 20
NBS-6122B STRATEGIC BRAND MANAGEMENT 20
NBS-6125B MARKETING: SOCIAL RESPONSIBILITY AND THE LAW 20
NBS-6130B CORPORATE SUSTAINABILITY 20
NBS-6131B ENTREPRENEURSHIP AND ENTERPRISE CREATION 20
NBS-6132B GEOGRAPHY AND INTERNATIONAL BUSINESS 20
NBS-6133B GLOBAL VALUE CHAIN 20
NBS-6134B REPUTATION MANAGEMENT: CRISES, COLLABORATIONS AND PR COMMUNICATIONS 20
PPLB5032B INTERMEDIATE FRENCH II - A2/B1 CEFR 20
PPLB5033B INTERMEDIATE GERMAN II - A2/B1 CEFR 20
PPLB5034B INTERMEDIATE SPANISH II - A2/B1 CEFR 20
PPLB5036B INTERMEDIATE ARABIC II 20
PPLB5037B INTERMEDIATE GREEK II 20
PPLB5038B INTERMEDIATE RUSSIAN II 20
PPLB5040B INTERMEDIATE ITALIAN II 20
PPLB5044B ADVANCED ENGLISH II - B2 CEFR 20
PPLB5045B ENGLISH ACADEMIC WRITING SKILLS 20
PPLB5061B INTERMEDIATE JAPANESE II 20
 

Options Range C

Students will either select NBS-6126Y or one module from option range D and one from option range G.
Students will select 0-40 credits from the following modules:

 
Module Description Credits
NBS-6126Y FINAL YEAR PROJECT/DISSERTATION 40
 

Options Range D

If students choose not to take the Final Year Project/Dissertation module, NBS-6126Y, then they will need to take one semester 1 module and one semester 2 module to replace it from option ranges D and G.
Students will select 0-20 credits from the following modules:

 
Module Description Credits
NBS-5109A MANAGING PEOPLE 20
NBS-5132A KNOWLEDGE, INNOVATION AND GLOBAL BUSINESS 20
NBS-6103A PROFESSIONAL VALUES 20
NBS-6119A CONSUMERS MARKETS CULTURES 20
NBS-6120A MARKET RESEARCH 20
NBS-6123A COMPETITION AND CONSUMER POLICY FOR MANAGERS 20
NBS-6124A EUROPEAN BUSINESS: BRUSSELS, BUSINESS, BREXIT AND BEYOND 20
NBS-6127A MANAGEMENT CONSULTING AND DEVELOPMENT 20
 

Options Range G

If students choose not to take the Final Year Project/Dissertation module, NBS-6126Y, then they will need to take one semester 1 module and one semester 2 module to replace it from option ranges D and G.
Students will select 0-20 credits from the following modules:

 
Module Description Credits
NBS-6105B INTERNATIONAL AND STRATEGIC HUMAN RESEOURCE MANAGEMENT 20
NBS-6132B GEOGRAPHY AND INTERNATIONAL BUSINESS 20
NBS-6133B GLOBAL VALUE CHAIN 20

Disclaimer

Whilst the University will make every effort to offer the modules listed, changes may sometimes be made arising from the annual monitoring, review and update of modules and regular (five-yearly) review of course programmes. Where this activity leads to significant (but not minor) changes to programmes and their constituent modules, there will normally be prior consultation of students and others. It is also possible that the University may not be able to offer a module for reasons outside of its control, such as the illness of a member of staff or sabbatical leave. In some cases optional modules can have limited places available and so you may be asked to make additional module choices in the event you do not gain a place on your first choice. Where this is the case, the University will endeavour to inform students.

Entry Requirements

  • A Level ABB excluding General Studies or BBB excluding General Studies with an A in the Extended Project
  • International Baccalaureate 32 points
  • Scottish Highers AAABB
  • Scottish Advanced Highers BCC
  • Irish Leaving Certificate 3 subjects at H2, 3 subjects at H3
  • Access Course Pass the Access to HE Diploma with Distinction in 30 credits at Level 3 and Merit in 15 credits at Level 3
  • BTEC DDM excluding BTEC Public Services, BTEC Uniformed Services and BTEC Business Administration
  • European Baccalaureate 75%

Students for whom English is a Foreign language

Applications from students whose first language is not English are welcome. We require evidence of proficiency in English (including writing, speaking, listening and reading):

  • IELTS: 6.5 overall (minimum 5.5 in all components)

We also accept a number of other English language tests. Please click here to see our full list.

If you do not yet meet the English language requirements for this course, INTO UEA offer a variety of English language programmes which are designed to help you develop the English skills necessary for successful undergraduate study:

INTO UNIVERSITY OF EAST ANGLIA

If you do not meet the academic and or English requirements for direct entry our partner, INTO University of East Anglia offers guaranteed progression on to this undergraduate degree upon successful completion of a preparation programme. Depending on your interests, and your qualifications you can take a variety of routes to this degree:

Examples:

International Foundation in Business, Economics, Society and Culture (for Year 1 entry to UEA)

International Foundation in Mathematics and Actuarial Sciences (for Year 1 entry to UEA)

Interviews

Most applicants will not be called for an interview and a decision will be made via UCAS Track. However, for some applicants an interview will be requested. Where an interview is required the Admissions Service will contact you directly to arrange a time.

Gap Year

We welcome applications from students who have already taken or intend to take a gap year.  We believe that a year between school and university can be of substantial benefit. You are advised to indicate your reason for wishing to defer entry on your UCAS application.

Intakes

The annual intake is in September each year.

Alternative Qualifications

UEA recognises that some students take a mixture of International Baccalaureate IB or International Baccalaureate Career-related Programme IBCP study rather than the full diploma, taking Higher levels in addition to A levels and/or BTEC qualifications. At UEA we do consider a combination of qualifications for entry, provided a minimum of three qualifications are taken at a higher Level. In addition some degree programmes require specific subjects at a higher level.

GCSE Offer

You are required to have Mathematics and English Language at a minimum of Grade C or Grade 4 or above at GCSE.

Course Open To

UK and overseas applicants.

Fees and Funding

Undergraduate University Fees and Financial Support 

Tuition Fees 

Information on tuition fees can be found here:

UK students

Overseas Students

Scholarships and Bursaries 

We are committed to ensuring that costs do not act as a barrier to those aspiring to come to a world leading university and have developed a funding package to reward those with excellent qualifications and assist those from lower income backgrounds. 

The University of East Anglia offers a range of Scholarships; please click the link for eligibility, details of how to apply and closing dates.

How to Apply

Applications need to be made via the Universities Colleges and Admissions Services (UCAS), using the UCAS Apply option.

UCAS Apply is a secure online application system that allows you to apply for full-time Undergraduate courses at universities and colleges in the United Kingdom. It is made up of different sections that you need to complete. Your application does not have to be completed all at once. The application allows you to leave a section partially completed so you can return to it later and add to or edit any information you have entered. Once your application is complete, it is sent to UCAS so that they can process it and send it to your chosen universities and colleges.

The Institution code for the University of East Anglia is E14.

FURTHER INFORMATION  

Please complete our Online Enquiry Form to request a prospectus and to be kept up to date with news and events at the University. 

Tel: +44 (0)1603 591515

Email: admissions@uea.ac.uk

    Next Steps

    We can’t wait to hear from you. Just pop any questions about this course into the form below and our enquiries team will answer as soon as they can.

    Admissions enquiries:
    admissions@uea.ac.uk or
    telephone +44 (0)1603 591515